Tag Archives: Facebook

Wasting your time: misinterpreting what marketing actually is


Trying to identify each and every sale an auto dealer makes to a particular source may sound like a ‘scientific’ approach, but it misses the big picture and the actual nature of successful marketing.  Marketing is a collective effort to … Continue reading

Posted in Auto Dealer Solutions, Dealerite Blog | Tagged , , , , , | 1 Comment

Facebook and Auto Marketing – a perspective


Today’s conventional wisdom is as hollow as a smiley face or, in this case, a ‘like’.  Your dealership just has to have a Facebook page, you just have to have ‘likes’, you might just have to have your head examined! … Continue reading

Posted in Auto Dealer Solutions, Dealerite Blog | Tagged , , , , , , , | 1 Comment